Abstract:
Continuous innovation is a source of competitive advantage but is a challenging objective to achieve,
especially in a dynamic environment where technology change is very rapid. Companies use different
approach to stay on top of the innovation curve, and one such approach is corporate venture capital or CVC.
The value of CVC lies in its ability to provide the firm with new knowledge, and if the firm can absorb the
new knowledge then it can have a competitive advantage. I propose that the absorptive capacity of a firm
depends on its organization structure, and the right organization structure which would amplify the
knowledge creating effects of CVC is the “hypertext” organization.
Description:
Thirteenth Biennial Conference on Entrepreneurship/ Edited by Sasi Misra, Sunil Shukla, Ganapathi Batthini
