A Study on the Analytics Tool Used in Decision Making at Small and Medium Enterprise

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dc.contributor.authorBhatt, Vivek N.
dc.date.accessioned2017-07-24T11:26:36Z
dc.date.available2017-07-24T11:26:36Z
dc.date.issued2015
dc.description.abstractThe article focuses on the study of prevailing decision making styles of Small Scale Industrial (SSI) Units. It presents data collected from 200 SSI units from Bhavnagar – a coastal city of Gujarat, India. The objective of writing the article is to depict heuristic decision patterns of small and medium enterprises, and the rare use of analytical or statistical business intelligence tools in decision making processes. It would be interesting to study the design of decision taken on routine basis in small units, poorly equipped with technology and technical know-how. The paper is descriptive in terms, and lays a lucid picture of present decision making processes.en_US
dc.identifier.urihttps://dspace.ediindia.ac.in/handle/123456789/6350
dc.language.isoenen_US
dc.publisherInternational Journal of Business Analytics and Intelligenceen_US
dc.relation.ispartofseriesVol.3 Issue 1;
dc.subjectDecision Makingen_US
dc.subjectSmall and Medium Enterpriseen_US
dc.subjectVivek N. Bhatten_US
dc.titleA Study on the Analytics Tool Used in Decision Making at Small and Medium Enterpriseen_US
dc.typeArticleen_US

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